Will Catto is a British Cypriot designer focussing on editorial design, art direction and advertisement.
Sofia Coppola Archives is a proposed marketing campaign focusing on OOH advertisements and earned media partnerships with platforms including DAZED and The Face. The pitch includes a proposed campaign identity, title treatment, examples of OOH and editorial advertisements, a film positioning deck, content delivery calendar and project timeline.
The project was approved by NBCUniversal's Trade, Publicity, and Theatrical Marketing Managers and resulted in a graduate job offer from the Universal Pictures Marketing team.